- Country: UK
- Genres: Comedy, Musical
- Release: 1936-05-30
- Director: Victor Saville
- Writers: Marion Dix , Austin Melford , Lesser Samuels
- Language: English
- Stars: Jessie Matthews , Robert Young , Sonnie Hale , Ernest Milton , Robb Wilton , Sara Allgood (1879–1950) , Warren Jenkins , David Horne , Athene Seyler , Glennis Lorimer
- Runtime: 83 min
- Awards: N/A
- AKA: Dansens dronning (Norway) , It's Love Again , Kærlighed ved første blik (Denmark) , Szenzáció Londonban (Hungary) , It's Love Again (United States of America) , Mieskin erehtyy joskus (Finland) , O Que Faz o Amor (Portugal, Portuguese Republic) , Modern Masquerade (United Kingdom) , Ho inventato una donna (Italy) , Ainda o Amor (Brazil) , It's Love Again (United Kingdom) , Es el amor (Spain) , 君と踊れば (Japan)
- Plot: Elaine Bradford is a young singer and dancer, looking for her big break. Peter Carlton is a gossip columnist facing a deadline and a blank page. So, Peter invents "Mrs. Smythe-Smythe", a mysterious Englishwoman who spends her days hunting tigers in India, jumping out of airplanes, and generally driving men mad with her beauty. Since no one in London has ever seen Mrs. Smythe-Smythe, Elaine decides to impersonate the lady, in hopes that the publicity will land her the big break she's been looking for.
- IMDB:tt0027810
It’s Love Again Cast · · · ALL
Victor Saville
Director
Jessie Matthews
Elaine Bradford aka Mrs. Smythe-Smythe
Robert Young
Peter Carlton
Sonnie Hale
Freddie Rathbone
Robb Wilton
Boys
Sara Allgood
(1879–1950)
Mrs. Hopkins
Cyril Wells
Gigolo
Warren Jenkins
Woolf
David Horne
Durland
Athene Seyler
Mrs. Durland
Glennis Lorimer
Montague's typist
Cyril Raymond
Montague
Terry-Thomas
Dancer (Extra) (uncredited)